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WHITE IS ENOUGH COLOUR

Management conference | Dresden 2012 – 2014

THROUGH THIS HOLLOW ALLEY HE MUST COME

Volkswagen group
December 2012-2014

Within the shortest timespan possible, more than 6.000 square meters were brought to life. Thanks to their integrated fluorescent lighting the cantilever arches were the eye-catcher of this temporary room concept, putting the different room segments into the limelight. Every single one of the more than 2.000 guests had unrestricted view on the stage and the screens.

Services

  • event creation & production
  • event architecture & exhibition design
  • interior design & stage design
  • constructional execution planning
  • graphic design & artwork
  • interior design & decoration
  • consulting & controlling
  • preparation of tenders & evaluation
  • trades planning & interface coordination
  • budget planning, scheduling & logistic planning
  • event management & follow up
Highlights

10.000 square meters of white matter

Highlights

Fascinating interior design through architectural elements of light arches

Highlights

Eyewitnesses described the whole setting of the event as „impressive and appropriate“ and still „devoid of pomp and frippery“

Facts
8
lighting arcs
30
cm of fresh snow
10000
sqare meters of white cloth
Gallery

Partners

up and friends GmbH

stage direction and coordination

United Visions GmbH

content and mediaproduction

Red Rock Production

music and artists

FILMTEC Media GmbH

technical planning and management

punktEINS GmbH

crewhandling

The square thing must go into the round thing!

fon: +49 331-704 904 0

mail: info@smart-minds.de

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